Marketing / Dhruv Grewal, Michael Levy.

By: Grewal, Dhruv
Contributor(s): Levy, Michael, 1950-
Publisher: Boston : McGraw-Hill Irwin, 2010Copyright date: copyright 2010Edition: Second EditionDescription: xxxv, 683 p. : ill. (chiefly col.), col. maps ; 29 cmContent type: text Carrier type: volumeISBN: 9780073380957; 0073380954 (alk. paper)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .G675 2010
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Item type Current location Home library Call number Status Date due Barcode Item holds
BOOK Circulation Section
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658.8 G869m 2010 (Browse shelf) Available C35729
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Includes bibliographical references (p. 625-656) and indexes.

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