The art of using science in marketing. Charles Ramond, Foreword by Martin Mayer.
By: Ramond, Charles
Series: Harper & Row's series in marketing managementPublisher: New York : Harper & Row, 1974Description: xix, 298 p. illus. 24 cmContent type: text Carrier type: volumeISBN: 0060453206; 0060453214 (pbk.)Subject(s): Marketing | Marketing research | Product managementDDC classification: 658.8 LOC classification: HF5415 | .R27Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
BOOK | Circulation Section | Circulation Section Circulation Section | 658.8 R14a 1974 (Browse shelf) | Available | C12357 |
Total holds: 0
Bibliography: p. [265]-289.
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