Marketing, an integrated approach / Carl McDaniel, Jr.

By: McDaniel, Carl D
Publisher: New York : Harper & Row, 1979Copyright date: copyright 1979Description: xiv, 544 p. : ill. ; 24 cmContent type: text Carrier type: volumeISBN: 0060443553Subject(s): Marketing -- United States | Marketing -- United States -- Case studiesDDC classification: 658.8/00973 LOC classification: HF5415.1 | .M3
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Item type Current location Home library Call number Status Date due Barcode Item holds
BOOK Filipiniana Section
Filipiniana Section
Filipiniana Section
658.800973 M141m 1979 (Browse shelf) Available C16362
Total holds: 0

Includes bibliographical references and indexes.

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